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Mercedes Benz USA (MBUSA) just announced that 2004 was its best performing year in terms of sales volume with 221,610 units sold. They also announced that December 2004 was its highest sales month ev... (more information)
by Pamela Danziger
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Product design, marketing, supply chain, fulfillment and aftermarket service can all be part of the Channel Management relationship. Companies spend time in process management, but with the channels, ... (more information)
by By Ann Grackin
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Social Networks, iPads, mobile apps, Motorola, Dell's new Android mobile, and Chatter highlight Salesforce.com's Cloudforce conference.... (more information)
by By Ann Grackin
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Channel partners can be a great source of accurate forecasts, but Brand, OEMs and Tech companies don't engage on Demand.... (more information)
by By Ann Grackin
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They are the best of friends. They are the worst of enemies. That is the paradox of the retailer-supplier relationship: that on the one hand only by a true, close, strategic partnership can both side... (more information)
by Bill McBeath
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Multichannel marketing, multichannel retail, pricing and promotions, are challenging both retailers and brand companies. Web retailing is entering a new phase. So is a store's format, which must emplo... (more information)
by Ann Grackin
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Demand Management has never been more important. From demand creation to marketing automation, demand forecasting, merchandising and assortment planning, collaboration with suppliers, and managing S&O... (more information)
by Ann Grackin
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A new demographic is shopping - across channels and across the globe - and they're getting their information from a myriad of sources: from the old familiar flyer inserts in the Sunday papers to mobil... (more information)
by By Ann Grackin
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Cloud computing is Internet-based computing, whereby shared resources, software and information are
provided to computers and other devices on-demand, like a public utility.
Cloud, SaaS, O... (more information)
by By Ann Grackin
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Cloud Computing continues to generate new and innovative business opportunities, especially when combined with Marketing Automation, for the CEO, CFO, and Supply Chain, not just the Marketing Departme... (more information)
by By Barbara Angius Saxby, Accelent Consulting
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So much attention has been given to the 'trading up' phenomenon - where people with upper-middle incomes of $50,000 to $75,000 stretch to luxury - that the converse trend toward 'trading down' has bee... (more information)
by Pam Danziger
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The bar has been raised in the "new luxury" market. It isn't enough anymore to just design a fabulous, luxurious product and offer it as the ultimate luxury. Luxury marketers must enhance the luxury e... (more information)
by Pam Danziger
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Supply Chain techniques have measurable impact on upside revenue and shareholder value, not just on cost cutting.... (more information)
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Marketing Automation solutions and services are already in a new generation. Solution providers have specialized and deepened their offerings, taking marketing from an art to a science, with quantifia... (more information)
by By Ann Grackin
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What is Marketing Automation, and who will smash the traditional market concepts of marketing and sales solutions?... (more information)
by By Ann Grackin
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Supply Chain apps transform performance and image and brand of companies...... (more information)
by By Ann Grackin
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Whether it's booking a flight or requesting the status of a flight, or checking the status of an order or placing a new order, the frustration we endure while doing business can become massive. We've ... (more information)
by Laura Faught
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The move to an outcome economy encompasses radical changes in the core elements of commerce. It requires a whole new way of thinking on the part of both buyer and seller - from buying and selling thi... (more information)
by Bill McBeath
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This 10-minute overview presented by ChainLink CEO, Ann Grackin discusses the impact of changing business models on the supply chain.... (more information)
by Ann Grackin
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This report contains research into current and planned use of RFID in Maritime. In discussion with shippers, carriers, port operators and technology providers, the report covers these areas:
... (more information)
by Ann Grackin
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RFID can, if implemented correctly, have a significant impact on retail performance. This report takes a look at what is being done by some early adopters. This report covers the type of RFID ... (more information)
by Laura Faught
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Summer vacations are a great time to get renewed physically, mentally and spiritually, and watch some baseball.... (more information)
by By Ann Grackin
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Like a summer reading list, this is a summer technology list. Spend some time contemplating and learning about the future...... (more information)
by By Ann Grackin
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One of the biggest challenges firms have is creating and sustaining customer loyalty. And for supply chain leaders or brand companies, working through their channel partners to achieve these goals can... (more information)
by Ann Grackin
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The high tech industry has experienced a striking shift from traditional replenishment processes to Vendor Managed Inventory (VMI) replenishment for various products during the last decade. This has b... (more information)
by Bill McBeath
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Shoppers can scan the barcode of makeup in the store, take a picture of themselves, and see how the makeup they selected looks on them in a digital mockup rendition. Increased sales, reduced shrink, a... (more information)
by By Bill McBeath
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Paying homage to the geeky and practical world of web developers and designers.... (more information)
by By Ann Grackin
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Google, Salesforce.com, MaaS Platforms, Marketing Automation, Relationship Management domain leaders... Who's got the edge in Marketing and Relationship Apps?
... (more information)
by By Ann Grackin
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